Welcome to The Marina
by Helmwise
Your Leadership Journey Starts Here
Lead your business or career with clarity, confidence, and control.
Are You A Captain of a Ship You Can't Steer?
Running a business or leading a team can feel like navigating rough seas. At The Marina, you’ll find a safe harbor to refuel, reorient, and build strength. Whether you’re just stepping aboard or preparing to scale and chart new territory, this is your place to grow.
Every course, cohort, and coaching experience at The Marina is powered by HOIST—the Helmwise Operating System for Insight, Skill, and Transformation.
It’s your map, compass, and anchor for real leadership growth.
Problems We Solve
You’re not alone if…
- Your team can’t function without your constant direction.
- You’re great at your trade but unsure how to run the business.
- You feel underqualified to manage people or scale operations.
- You’ve been promoted, but no one trained you to lead.
Trying to grow without guidance is like sailing blind into the fog.
How RLA Helps You Succeed:
At RLA, we’re your seasoned navigators—former executives, trade professionals, and leadership trainers who’ve steered through every kind of storm. We teach timeless business principles drawn from John Maxwell, Patrick Lencioni, Jim Collins, and others—anchored in real-world experience.
We help you:
- Build systems that bring stability and scale
- Develop people so you’re not the only one thinking
- Grow your confidence as a leader
- Regain time, energy, and vision

Choose Your
Docking Tier
Leadership isn’t one-size-fits-all. That’s why The Marina offers five progressive tiers to meet where you are—and get you where you’re going.
Choose Your Docking Tier
Leadership isn’t one-size-fits-all. That’s why The Marina offers five progressive tiers to meet where you are—and get you where you’re going.
For emerging professionals and first-time team leads.
- Foundations of self-leadership
- Time and task ownership
- Communication Essentials
- Early-stage delegation
For managers ready to lead people, not just tasks.
- Building trust and accountability
- Operational rhythms
- Decision-making with limited data
- Leadership confidence and clarity
For leaders who are managing departments or divisions.
- Systems thinking and business model alignment
- Strategic planning and execution
- Coaching and developing others
- Conflict resolution and feedback frameworks
For executives and business owners scaling their operations.
- Vision setting and cultural alignment
- Executive decision frameworks
- Financial dashboards and acument
- Succession planning and team autonomy
For seasoned leaders ready to mentor and influence
- Cross-organizational influence
- Mentoring other business leaders
- Stewardship of legacy and impact
- Strategic partnerships and contribution
- Teaching HOIST to others
Tier 1 - Crew
Step aboard.
Learn the ropes.
For emerging professionals and first-time team leads.
- Foundations of self-leadership
- Time and task ownership
- Communication essentials
- Early-stage delegation
Tier 2 - Skipper
From doing it all to leading the way.
For managers ready to lead people, not just tasks.
- Building trust and accountability
- Operational rhythms
- Decision-Making with limited data
- Leadership confidence and clarity
Tier 3 - Navigator
Chart Your Course.
Lead with complexity.
For leaders who are managing departments or divisions.
- Systems thinking and business model alignment
- Strategic planning and execution
- Coaching and developing others
- Conflict resolution and feedback frameworks
Tier 4 - Captain
Steady at the helm.
Built to scale.
For executives and business owners scaling their operations.
- Vision setting and cultural alignment
- Executive decision frameworks
- Financial dashboards and acument
- Succession Planning and team autonomy
Tier 5 - Commodore
Command with legacy.
Lead leaders.
For seasoned leaders ready to mentor and influence.
- Cross-organizational influence
- Mentoring other business leaders
- Stewardship of legacy and impact
- Strategic partnerships and contribution
- Teaching HOIST to others
Our Programs
- Simple systems
- Hiring help
- Managing money
- Business basics
- Time mastery
- Operational rhythm
- Team influence
- Leadership skills
- Career navigation
Trade Boss to Business Leader
For skilled tradespeople learning
to run and grow a company
- Simple systems
- Hiring help
- Managing money
Foundations for Business Stability
For micro-business owners
getting their footing
- Business basics
- Time mastery
- Operational rhythm
NextGenExec Essentials
For rising leaders and new managers
(typically for people under 35)
- Team influence
- Leadership Skills
- Career navigation
Chart Your Course in 3 Simple Steps
or download our Toolkit
Step 1
Join a free Lunch & Learn or
download our Toolkit.
Step 2
Enroll in the course or cohort that fits your leadership tier.
Step 3
Join our Crew Membership for continued growth and accountability.
“You don’t rise to the level of your goals. You fall to the level of your systems.”
— James Clear
The HOIST Framework
Every journey at The Marina runs on HOIST—the Helmwise Operating System for Insight, Skill, and Transformation. It’s our proven framework to help leaders think clearly, act decisively, and lead effectively. We breake it down into 3 parts:
Insight
See clearly. Identify your patterns, blind spots, and opportunities for growth.
Skill
Build capability. Learn practical tools that make you more effective, immediately.
Transformation
Apply and evolve. Reinforce change through coaching, accountability, and feedback.
Ready to Take the Helm?
Your business—and your team—deserves a leader who’s confident, capable, and future-ready. Step into The Marina and build the leader your journey requires.